The New York Time’s Blog, Green, is reporting that a new study suggests people need to be more wary of saltwater fish than freshwater fish because mercury in seawater is more likely to stay in its toxic form.
You are probably well aware of our conflict with Dr. Oz over the on-air mistakes he made concerning fish and mercury and his apparent refusal to correct the record. The truth is when it comes to these TV docs it takes very little to get them on the wrong path. You know the old saying, “A Lie Repeated Often Enough Becomes Truth.” When these practitioners of infotainment employ sound bite science rather than real ground truth science it’s a disservice to their viewers.
Can’t say we didn’t warn ya.
Today NFI followed our press release and letter on Dr. Oz’s unwillingness to offer his viewers the correct information on seafood consumption by launching banner ads, Google Ads and Facebook Ads all designed to educate consumers about the very latest in independent seafood science.
This would be a lot easier if Dr. Oz would just do his homework.
June 1, 2010